What to consider before starting an e-commerce business

If you’re thinking of starting your own online business, there is a lot to consider. An e-commerce business involves providing goods or services via an internet site or portal, but there are a number of different e-commerce platforms to choose from and a lot of factors to consider if you want to be successful.

What will you sell?

The first step when starting an e-commerce business is knowing exactly what you’ll sell. You may want to sell a specific product or a group of related products, such as women’s clothes and accessories, make-up and beauty products or baby clothes and equipment.

You will need to test your product ideas by looking at the competition and assessing not only what the need for your products is but how likely people are to buy them online and how likely they are to buy them from you. 

At this point then, you’re not …